Did you enjoy a bowl of Honey Nut Cheerios for breakfast today? According to this pink shirted dude holding a flame thrower, that makes you gay.

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Seen here standing in front of the General Mills sign, this tubby gentleman identified as 65-year-old Michael Leisner attempted to protest the company's support of same-sex marriage by lighting up a perfectly good box of  Honey Nut Cheerios. Thankfully, General Mills must have planned for this in advance by making their cereal boxes idiot proof.

Watch how it all unfolds in the clip below:



The poorly thought out protest follows a recent call by the National Organization for Marriage
to boycott all General Mills products over the company's "decision to pander to same-sex marriage activists." Here's hoping all those burned Cheerios did not go to waste.